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Sales Representative

Date:  26-Jul-2022

Zaventem, BE, 1932

Type of work:  Hybrid





Sales Representative


Position Snapshot

  • Type of Contract: Permanent
  • Full-time
  • Location: Zaventem


The Company:

Bridgestone in Europe, CIS, Middle East, India and Africa (BSEMIA), headquartered in Zaventem (Belgium), is a subsidiary of  Bridgestone Corporation, a global leader providing sustainable mobility and advanced solutions.

In addition to our premium tire products, we offer a growing portfolio of tire-centric and mobility solutions. Together with our partners and guided by "Serving Society with Superior Quality”, that has been our mission since Shojiro Ishibashi founded Bridgestone in 1931, we are  working to accelerate sustainable mobility innovations and solutions. Through innovative technology,  we are committed to easier, safer, smoother and seamless mobility for our society and customers improving how people move, live, work and play .

Bridgestone also benefits from a significant retail network throughout the region – in fact our retail presence in the EMIA region is the largest in the tire industry. Through 17 distinct retail partners, we have around 3,500 outlets across Europe, the Middle East and Africa as well as around 2,500 outlets through our partner network in India. This network offers a selection of services, concepts and mobility solutions.

At Bridgestone we pride ourselves on the strong relationships we maintain with everyday drivers and this extensive retail network is one of the core reasons why.



Bridgestone EMIA


In line with the “Bridgestone Essence”, our work environment is based on integrity and teamwork, where everyone can learn from each other and contribute with their own ideas in achieving the coming goals.

We want to hear from people who can take the challenge, unleash their creative potential and contribute to the company success demonstrating ownership, courage and agility. We want you to develop your skills, expand your knowledge and be proud of your work.


Job purpose

  • Responsible for all sales activities in Belgium towards assigned accounts & original equipment support
  • Responsible for the sales of our Agricultural tires towards tire dealers and end users
  • Manage quality and consistency of product and service delivery
  • Manage & develop bigger customers with a higher potential
  • Work closely with the other departments to offer the best service to our customers


Main responsibilities / Key result areas :


    • Obtain sales target
    • Develop sales at current customers (tire dealers, AG dealers and end users)
    • Assist the sales force of our dealers in sales of our tires
    • Increase controlled business via indirect and direct fleet deals
    • Improve brand mix
    • Identify and resolve client concerns


 Customer relations

  • Visit existing customers on a regular base in a defined area in order to sell and promote our products
  • Together with Finance department follow up credit issues with customers
  • Identify prospects and set up a visit plan
  • Establish long term relationships with key customers


Systems / Technical follow-up

  • Demonstrate the benefits of our digital systems to customers
  • Follow-up our tire performance at end users to convince them of our quality
  • Help inspect tires and tractors at selected key users, often together with our Technical Consultants


Communication internal/external

  • gather market information and communicate towards sales manager
  • close contact with the other members of the commercial sales team
  • helping colleagues of the other Commercial tires (Trucks and Off The road/ Industry) as well as Consumer (car, van and motorcycle tires)
  • attend sales meetings in order to discuss results and strategies
  • communicate new product and service opportunities, special developments, information or feedback gathered through field activity to appropriate company staff
  • close contact with sales desk (orderdesk) , sales administration and Finance.
  • Tight collaboration with our Fleet Admin team
  • In the field collaboration with our colleagues from Webfleet


Marketing & promotion

  • support promotions, campaigns, events and incentives
  • attend trade fairs and open house events at customers
  • train tire dealers and end users on products and systems
  • communication with marketing department


 Bridgestone BEHAVIORS

 Qualified candidates for this important position will therefore need to demonstrate the following:

  • Agility – to work in a matrix and complex environment where change happens at a rapid pace
  • Courage – to share ideas, think out of the box
  • Ownership – to see the bigger picture and take ownership by thinking and acting beyond the role
  • Effectively manages across cultures: Achieves effective collaboration, alignment, and communication across multiple dimensions of cultural diversity
  • BOSS focused - serves the customers having the end users in mind:  Makes BOSS (end users) and their needs a primary focus of one’s actions; develops and sustains productive relationships with BOSS; leverages BOSS intimacy in the development of new products, services and competitive advantage
  • Demonstrates self-awareness and emotional intelligence:  Recognizes one’s personal strengths, weaknesses, opportunities, and limits.  Understands emotions and their effects
  • Intellectually curious in support of learning agility:  Actively identifies new areas for learning; regularly creates and takes advantage of learning opportunities; uses newly gained knowledge and skill on the job and learns through their application
  • Embraces and leads change and innovation:  Encourages different and innovative approaches to address problems and opportunities; facilitates the implementation and acceptance of change within the organization


Required capabilities & experience 

  • Education: Higher education
  • Professional experience within Industry: Animal feed (diversified products - fertilizers, phyto products) or agricultural machinery
  • A first experience in a position as sales representative or a related commercial role
  • Strong communication skills, commercial & social skills
  • Good negotiator
  • Long term relationship builder
  • Good organizing skills (planning, administration)
  • Profit driven
  • Gives proof of autonomy & initiative
  • Customer focused
  • Proactive & hands-on
  • Excellent level of Dutch & French (all customers communication will be in French and in Dutch due to the national scope)
  • Good knowledge of English (all internal communication and towards headquarter is in English)
  • Good knowledge of MS Office applications



If you can demonstrate the skills we are looking for and would like to make a difference in a Pioneering company dedicated to shaping a sustainable future of real-world mobility solutions, join us at Bridgestone!


Process Next Steps: All applications will be reviewed. Our HR team will contact those applicants who we would like to invite for the next stage of the recruitment process.


Please don’t hesitate and apply at

We are looking forward to hearing from you!

You can learn more about our Group and reasons to join us on

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Diversity and inclusion are a central part of Bridgestone EMIA’s values at the highest level. This is key for our people to show a passion for excellence for improving society connected to the world in which we live. Our commitment to diversity, is linked to our founders mission of ‘Serving Society with Superior Quality’, which is essential in shaping and creating the organization, serving all people, respectfully, connected to our business. We recognize that everyone is different and that attracting, developing and retaining our employees will create a sustainable working environment which is essential to our success. This means that all job applicants and members of staff will receive equal treatment and that we will not discriminate in particular on grounds of gender, marital status, race, ethnic origin, color, nationality, national origin, disability, sexual orientation, religion or age.

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