Apply now »

Area Sales Manager - Commercial KSA


JobReq ID:  51896
Type of work:  On site
Type of contract:  Fixed term/temporary
Full/Part Time:  Full time

Riyadh, SA


Bridgestone in Europe, CIS, Middle East, India and Africa (BSEMIA), headquartered in Zaventem (Belgium), is a subsidiary of  Bridgestone Corporation, a global leader providing sustainable mobility and advanced solutions.

In addition to our premium tire products, we offer a growing portfolio of tire-centric and mobility solutions. Together with our partners and guided by "Serving Society with Superior Quality”, that has been our mission since Shojiro Ishibashi founded Bridgestone in 1931, we are  working to accelerate sustainable mobility innovations and solutions. Through innovative technology,  we are committed to easier, safer, smoother and seamless mobility for our society and customers improving how people move, live, work and play.

Bridgestone also benefits from a significant retail network throughout the region – in fact our retail presence in the EMIA region is the largest in the tire industry. Through 17 distinct retail partners, we have around 3,500 outlets across Europe, the Middle East and Africa as well as around 2,500 outlets through our partner network in India. This network offers a selection of services, concepts and mobility solutions.

At Bridgestone we pride ourselves on the strong relationships we maintain with everyday drivers and this extensive retail network is one of the core reasons why.

You can learn more about our Group at

In line with the “Bridgestone Essence”, our work environment is based on integrity and teamwork, where everyone can learn from each other and contribute with their own ideas in achieving the coming goals.

We want to hear from people who can take the challenge, unleash their creative potential and contribute to the company success demonstrating ownership, courage and agility. We want you to develop your skills, expand your knowledge and be proud of your work.


Role Summary:

Reporting to the Sales Manager – KSA (Riyadh, and Damam) based in Riyadh, you will be responsible for managing key markets to grow revenue and further develop our partners capabilities within the KSA region. The Area Sales Manager is responsible for developing and implementing the sales and marketing plans with our partners, aligned with the overall BSMEA strategy and ambition. You will be responsible for ensuring overall sales performance and managing the relationship with senior management and sales teams within our partners, across key fleets, dealers and OEMs in your markets. The Area Sales Manager role is accountable for optimizing the profitability of BSMEA and its partners by defining and advocating the product range and mix, proposing the correct price positioning, deploying services and implementing the latest digital tools and commercial solutions (Total Tyre Care), to achieve organizational targets. This will include initiatives to ensure desired sell out volumes, partnering with colleagues in marketing, supply chain and technical, and delivering market intelligence through accurate and timely reporting. Responsible for Market information collection and building relationship with OEMs (for both PSR & TBR) You will also be responsible for maintaining the BSMEA premium position in line with the Bridgestone’s Code of Conduct, ensuring the correct contractual frameworks are executed and maintained, in addition to developing annual business plans in collaboration with our partners, enhancing approaches to market within your region.

Role Requirements:

  • Graduate with a minimum of 5 years’ experience in the tyre industry
  • Having a good a track record of successful commercial tire business development.
  • Strong negotiation skills & good interpersonal skills
  • Implement business strategies to achieve profitable business and identify new opportunities for the assigned set of countries.
  • Define, Agree and Implement business plan, commercial strategy with the distributors.
  • Ability to foster long- term collaborative relationships with both our partners and colleagues, you will thrive within a multicultural matrix environment working across diverse markets.
  • Strong negotiation skills & good interpersonal skills
  • Implement business strategies to achieve profitable business and identify new opportunities for the assigned set of countries.
  • Define, Agree and Implement business plan, commercial strategy with the distributors.
  • Knowledge of market/product/channels/ competition and pricing
  • Key Account Management
  • Optimize Profitability for the Distributor and BSMEA
  • Interaction with supply chain to achieve smooth flow of supply
  • Contribute to SBU market share and profitability and ensure Bridgestone/ Firestone and other subsidiary brand presence across all markets
  • Drive business towards long term solution contracts.
  • Promote Digitalization.
  • Strong in MS Office tools especially in Excel and PowerPoint
  • Fluency in English & Arabic
  • Arabic and Engineering Degree would be an advantage
  • Travel regularly between Dammam and Riyadh.


Bridgestone Behaviors:

Qualified candidates need to demonstrate the following behaviors:

  • Agility – to work in a matrix, complex and fast paced environment.
  • Courage – to share ideas, challenge the status quo.
  • Ownership – to see the bigger picture and take ownership by thinking and acting beyond the role (self-starter).


Bridgestone Leadership Essence:

Qualified candidates for this important position will therefore need to demonstrate the following:

  • Establishes strategic direction and effectively communicates the vision: Communicates a clear and inspiring vision for the business; drives competitive and innovative strategies and is able to generate alignment against the strategic direction
  • Demonstrates business acumen to achieve results through others:  Understands, educates and applies the fundamental business concepts by which a company operates in order to deliver results and create a climate that fosters personal commitment to excellence
  • Promotes and enhances company culture:  Champions the organization’s shared values and beliefs
  • Effectively manages across cultures: Achieves effective collaboration, alignment, and communication across multiple dimensions of cultural diversity
  • Demonstrates self-awareness and emotional intelligence:  Recognizes one’s personal strengths, weaknesses, opportunities, and limits.  Understands emotions and their effects
  • Intellectually curious in support of learning agility:  Actively identifies new areas for learning; regularly creates and takes advantage of learning opportunities; uses newly gained knowledge and skill on the job and learns through their application
  • Embraces and leads change and innovation:  Encourages different and innovative approaches to address problems and opportunities; facilitates the implementation and acceptance of change within the organization
  • Identifies and develops organizational talent:  Attracts high calibre diverse talent , leads and guides others to accomplish organizational goals and objectives through on-going development and collaboration




All applications will be reviewed. Our Recruitment team will contact the suitable applicants for the next step of the recruitment process.

We are looking forward to hearing from you!


Diversity and inclusion are a central part of Bridgestone EMEA’s values at the highest level. This is key for our people to show a passion for excellence for improving society connected to the world in which we live. Our commitment to diversity, is linked to our founders mission of ‘Serving Society with Superior Quality’, which is essential in shaping and creating the organization, serving all people, respectfully, connected to our business. We recognize that everyone is different and that attracting, developing and retaining our employees will create a sustainable working environment which is essential to our success. This means that all job applicants and members of staff will receive equal treatment and that we will not discriminate in particular on grounds of gender, marital status, race, ethnic origin, color, nationality, national origin, disability, sexual orientation, religion or age.

Apply now »