Apply now »

Account Lead - Consumer

POSITION SNAPSHOT

JobReq ID:  54930
Type of work:  On site
Type of contract:  Open-ended/permanent
Full/Part Time:  Full time
Location: 

Riyadh, SA

ABOUT US

Bridgestone Americas, Inc. (BSAM), headquartered in Nashville, Tennessee, and Bridgestone Europe, Middle East and Africa (BSEMEA), headquartered in Brussels, Belgium, operate collectively as a “Bridgestone West” strategic region. This region services the strategic business needs of teams across the Americas, Europe, Middle East and Africa. BSAM and BSEMEA are subsidiaries of Bridgestone Corporation, globally headquartered in Japan. Bridgestone and its subsidiaries develop, manufacture and market a wide range of Bridgestone, Firestone and associate brand products and solutions to address the needs of a broad range of customers and industries.

ABOUT THE ROLE

Job Purpose

You will report into the Branch Manager-KSA .As Account Lead – Consumer Tyres, you will be responsible for driving and growing  consumer tyre business across the Kingdom of Saudi Arabia, Bahrain Yemen and Algeria. Based in Jeddah/Riyadh SA, you will lead distributor and key customer relationships, define channel strategies, and deliver sustainable sales growth.

With a strong commercial and consultative approach, you will identify and develop market opportunities, strengthen channel execution, and leverage market intelligence to achieve mid- to long-term business objectives.

Responsibilities:

Market Development – Consumer Tyres

  • Develop and execute Bridgestone’s consumer tyre market strategy across all key regions in KSA (Central, Western, Eastern, Southern).
  • Work closely with distributors and key retail partners to assess market performance, pricing structures, consumer trends, and channel effectiveness.
  • Monitor and respond to KSA-specific market factors, including vehicle parc trends (SUVs and passenger cars), seasonality, road conditions, and SASO regulatory requirements.
  • Convert market insights, sell-out data, and consumer behavior into actionable strategies that support business planning and key account growth.

New Business Development & Channel Management

  • Identify and develop new consumer tyre business opportunities that deliver sustainable profitability for Bridgestone and its partners.
  • Expand presence across retailers, franchise workshops, and regional distribution channels.
  • Ensure optimal product mix, size coverage, pricing positioning, and in-market execution across key accounts.
  • Build and maintain strong relationships with distributors and major customers to drive brand loyalty and long-term growth.
  • Track and communicate competitor activity, pricing movements, promotions, and new market entrants.

Research, Planning & Reporting

  • Lead competitive and market intelligence activities covering consumer tyre portfolios, key sizes, pricing tiers, and promotions in KSA.
  • Develop and execute annual, quarterly, and monthly sales plans aligned with market targets and regional priorities.
  • Monitor market activities including new product launches, seasonal campaigns, and promotional programs.
  • Conduct market and retailer reviews to identify emerging consumer demand and new tyre size opportunities, particularly in high-growth SUV segments.
  • Share structured market feedback with regional and global teams to support product planning and portfolio optimization.

 

Qualifications & Experience Required

Education, Master, Other Certification

  • Bachelor’s degree in Business Administration, Marketing, Sales, or a related discipline
  • Master’s degree (MBA or equivalent) preferred
  • Certifications in sales management, channel management, or automotive/tyre industry are an advantage

Experience (Years)

  • 6–9 years of progressive experience in sales, account management, or business development
  • Proven experience in the consumer tyre, automotive aftermarket, or FMCG sector
  • Strong track record managing distributors, key accounts, and retail networks in KSA or GCC
  • Experience leading market strategy, pricing, and channel development

Technical Skills

  • In-depth knowledge of consumer tyre products, applications, and size management
  • Strong understanding of Saudi consumer tyre market dynamics, competitor landscape, and pricing structures
  • Experience with sales forecasting, budgeting, and performance tracking
  • Advanced proficiency in MS Excel, PowerPoint, and CRM systems
  • Ability to analyze sell-in, sell-out, and market data to drive strategic decisions

Language Skills

  • Arabic – Fluent (spoken and written)
  • English – Fluent / Business professional level

Soft / Behavioral Skills

  • Strong strategic thinking and commercial acumen
  • Excellent leadership, communication, and negotiation skills
  • Ability to influence and manage senior stakeholders and distributor partners
  • Results-oriented with a strong ownership mindset
  • High level of initiative, problem-solving ability, and decision-making

 

 

WHAT WE OFFER

At Bridgestone, what really matter is to foster co-creation opportunities and empowering you to be creative and curious to make mobility safer, more efficient, and more sustainable for future generations. Whatever role you fill, when you represent Bridgestone, you are a valued teammate, and part of our larger mission to “Serve Society with Superior Quality”, for that, we offer you more than just a competitive payment; we will provide you:

  • A supportive and engaging onboarding experience to ensure a smooth transition into our team.
  • The opportunity to develop and grow, through training and regular mentorship.
  • Corporate Social Responsibility activities.
  • A truly global, dynamic and challenging work environment.
  • Agility and work/life effectiveness and your long-term well-being.
  • A diverse and inclusive team.

We are committed to create an even more inclusive culture that advances equity, embraces individuality, and helps our increasingly diverse teammates, customers, and communities thrive, by providing equal opportunities in employment. This means that all job applicants and members of staff will receive equal treatment and that we will not discriminate on grounds of gender, marital status, race, ethnicity, color, nationality, national origin, disability, sexual orientation, religion or age.

Apply now »