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Business Development Manager


JobReq ID:  46794
Type of work:  Hybrid
Type of contract:  Open-ended/permanent
Full/Part Time:  Full time

Johannesburg, ZA


Bridgestone in Europe, CIS, Middle East, India and Africa (BSEMIA), headquartered in Zaventem (Belgium), is a subsidiary of  Bridgestone Corporation, a global leader providing sustainable mobility and advanced solutions.

In addition to our premium tire products, we offer a growing portfolio of tire-centric and mobility solutions. Together with our partners and guided by "Serving Society with Superior Quality”, that has been our mission since Shojiro Ishibashi founded Bridgestone in 1931, we are  working to accelerate sustainable mobility innovations and solutions. Through innovative technology,  we are committed to easier, safer, smoother and seamless mobility for our society and customers improving how people move, live, work and play.

Bridgestone also benefits from a significant retail network throughout the region – in fact our retail presence in the EMIA region is the largest in the tire industry. Through 17 distinct retail partners, we have around 3,500 outlets across Europe, the Middle East and Africa as well as around 2,500 outlets through our partner network in India. This network offers a selection of services, concepts and mobility solutions.

At Bridgestone we pride ourselves on the strong relationships we maintain with everyday drivers and this extensive retail network is one of the core reasons why.

You can learn more about our Group at

In line with the “Bridgestone Essence”, our work environment is based on integrity and teamwork, where everyone can learn from each other and contribute with their own ideas in achieving the coming goals.

We want to hear from people who can take the challenge, unleash their creative potential and contribute to the company success demonstrating ownership, courage and agility. We want you to develop your skills, expand your knowledge and be proud of your work.


Summary of the Business Development Role:


The main purpose of the Business Development Manager is to support Supa Quick with site analysis, financial viability and detailed demographic studies on new development opportunities. Further act as a consult with cross functional teams in developing and maintaining the Franchise Systems i.e. FMS utilization and development; Supa Check utilization and development.

Together with the Franchise Director will develop the operational strategy to drive the direction and leadership of the business; build and implement effective franchise best practice and maintain internal controls to grow in the market.

The ideal Candidate will be an experienced Leader with a solid track record in retail franchise management. Significant experience in markets is essential. The cultural fit and identification with the values will be important.

The role of Business Development Manager, will report to the Franchise Director of Bridgestone South Africa.

The role is responsible to preserve and increase Bridgestone market share, focus on creating a base of repeat business for sustainable performance. Drive revenue numbers by focusing on the Supa Quick  preferred supplier utilization to generate maximum rebates for the franchisee and franchisor.

Increasing quality and sales effectiveness, customer satisfaction and business efficiency through leadership and solid business planning by using retail franchise expertise.

The workplace for the role is remote and from time to time at the Bridgestone Head Office – Vorna Valley, Midrand.


Main responsibilities

  • Support the FA/Property Manager in managing the FA renewal process.
  • Look for ways to reduce investment required to open a retail store through innovation, operational skills and knowledge.
  • Attend annual South African Council of Shopping Centres Congress with FA/Property Manager
  • Manage Supa Quick Head Office operating budget   ( planning of remodel requirements and revenue recognition )
  • POS System management and implementation . Leader migration process to digital transformation
  • Consult with cross functional teams regarding the Centralized Billing Process.
  • Manage details of Intranet, Supa-Library, FMS and paperwork into internal systems and ensure accuracy.
  • Manage Preferred Supplier List and Rebates
  • Report monthly on franchisees purchasing power in support of the Preferred Suppliers.
  • Develop and implement compliance model with incentive scheme to ensure franchisee participation and increase buying power.
  • Monitor and analyse participation from all franchisees and report on these findings to Management.
  • Initiate Marketing / Promotion campaigns with all Preferred Suppliers
  • Participating in product training and awareness and report monthly on training initiatives.
  • Identify, develop and implement training and development programs/initiatives, in conjunction with BSAF, for the channels within the Supa Quick structures to meet its strategic goals and objectives.
  • Conduct skills and development audits to ascertain gaps in Supa Quick business model.
  • Liaise with BSAF Training Department and suppliers to provide training solutions to close identified gaps.
  • Source supplier subject matter expertise (SME) for the funding and development of training interventions, and courseware according to the supplier’s unique skills and techniques.
  • Accept responsibility for the maintenance of learner’s management systems (LMS) and data bases, and planning logistics as they pertain to training and development
  • Maintain BSAF global standards for the development and delivery of training.
  • Coordinate ongoing training activities with all Preferred Suppliers.



  • At least 5-10  years senior management position exposure with franchise background.
  • Experience in an entrepreneurial environment / structure will be a distinct advantage.
  • Must be able to demonstrate experience in working collaboratively with functional managers and the business leader to develop business plans
  • Must have a good understanding of audit and risk assessment processes and principles
  • Must understand how to formulate and execute business strategies
  • Must have demonstrated an ability to establish robust systems and controls and build a strong performing team
  • A track record of success in continuing the existing growth and momentum of a businesses to over achievement and building the next growth phase
  • Management skills with key suppliers to negotiate deals for Franchisee network
  • Operate as a senior, trusted management figure displaying good judgement and absolute integrity to inspire trust and confidence.
  • An energetic leader with an entrepreneurial flair and a pro-active "can-do" attitude


Bridgestone BEHAVIORS

Qualified candidates for this important position will therefore need to demonstrate the following:

  • Agility – to work in a matrix and complex environment where change happens at a rapid pace
  • Courage – to share ideas, think out of the box
  • Ownership – to see the bigger picture and take ownership by thinking and acting beyond the role



Qualified candidates for this important position will therefore need to demonstrate the following:

  • Establishes strategic direction and effectively communicates the vision:  Communicates a clear and inspiring vision for the business; drives competitive and innovative strategies and is able to generate alignment against the strategic direction
  • Demonstrates business acumen to achieve results through others:  Understands, educates and applies the fundamental business concepts by which a company operates in order to deliver results and create a climate that fosters personal commitment to excellence
  • Promotes and enhances company culture:  Champions the organization’s shared values and beliefs
  • Effectively manages across cultures: Achieves effective collaboration, alignment, and communication across multiple dimensions of cultural diversity
  • BOSS focused - serves the customers having the end users in mind:  Makes BOSS (end users) and their needs a primary focus of one’s actions; develops and sustains productive relationships with BOSS; leverages BOSS intimacy in the development of new products, services and competitive advantage
  • Demonstrates self-awareness and emotional intelligence:  Recognizes one’s personal strengths, weaknesses, opportunities, and limits.  Understands emotions and their effects
  • Intellectually curious in support of learning agility:  Actively identifies new areas for learning; regularly creates and takes advantage of learning opportunities; uses newly gained knowledge and skill on the job and learns through their application
  • Embraces and leads change and innovation:  Encourages different and innovative approaches to address problems and opportunities; facilitates the implementation and acceptance of change within the organization
  • Identifies and develops organizational talent:  Attracts high calibre diverse talent , leads and guides others to accomplish organizational goals and objectives through on-going development and collaboration

Required capabilities

  • Very good knowledge of Franchise best practices and toolkit;
  • Good understanding of Operations, sales and services in POS
  • Ability to establish strategic direction and effectively communicates the vision
  • Business acumen to achieve results through others
  • Ability to promote and enhances company culture
  • Ability to effectively manages across cultures
  • Boss focus - ability to serve the customers having the end user in mind
  • High level of self-awareness and emotional intelligence
  • Intellectual curiosity in support of learning agility
  • Ability to embraces and leads change and innovation
  • Experiences in identification and development organizational talent
  • Practical approach and abilities
  • Good communication and presentation skills
  • Fluent in English
  • Able to travel extensively

Fundamental Competencies

  • Confidentiality
  • Impartiality
  • Integrity
  • Trustworthiness
  • Courage
  • Teamwork



If you can demonstrate the skills we are looking for and would like to make a difference in a Pioneering company dedicated to shaping a sustainable future of real-world mobility solutions, just click on the Apply Now button and add your CV!

All applications will be reviewed. Our Recruitment team will contact the suitable applicants for the next step of the recruitment process.

We are looking forward to hearing from you!


Diversity and inclusion are a central part of Bridgestone EMIA’s values at the highest level. This is key for our people to show a passion for excellence for improving society connected to the world in which we live. Our commitment to diversity, is linked to our founders mission of ‘Serving Society with Superior Quality’, which is essential in shaping and creating the organization, serving all people, respectfully, connected to our business. We recognize that everyone is different and that attracting, developing and retaining our employees will create a sustainable working environment which is essential to our success. This means that all job applicants and members of staff will receive equal treatment and that we will not discriminate in particular on grounds of gender, marital status, race, ethnic origin, color, nationality, national origin, disability, sexual orientation, religion or age.

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